Nine West was named for its founding location in the Solow Building at 9 West 57th Street in New York City. In 1983, Nine West opened its first specialty retail store in Stamford, Connecticut. In 1986, Nine West launched its first national ad campaign. Nine West first expanded internationally with the opening of a Hong Kong location in 1994. It has since become a brand located in over 800 global locations in 57 countries.